Complete your founder profile to launch

Profile essentials

Your founder profile at /account/founder is where you show who you are. Add a photo with a one-line description, your full name, your title or role, your country and a short bio (80 characters minimum). Include at least one personal link—your own website or a social profile that's yours, not a company account. City and a founder story URL are nice to have but not required.

Why free listings wait

A free listing stays in draft until two things happen: you've put our badge on your website, and your profile is done. No profile, no launch—not yet. The listing isn't stuck though. The moment you finish it, the listing goes live. If its queue week has already passed, it launches in the next free-queue week and we'll tell you.

Paid launches ship straight away

Paid launches, relaunches, multi-site bundles and done-for-you listings go live immediately, regardless of your profile status. We still ask you to fill it out—it shows on your listing—but it's not a blocker.

Bring in co-founders

Invite co-founders through the Team section at /account/founder. They show on your launch once they've set up their own profile.

Keep one profile per person

Each person gets one founder profile, tracked by their LinkedIn. If you're added to a new listing and there's already a profile under your LinkedIn account here, that listing connects to it instead. Only empty fields get filled in; nothing gets overwritten. If your old profile and a new one ever got made for you, they've been merged and the old URL redirects to the new one.