Skip to main content

Built by makers, shipped in public

Sign in
Mida logo

Testing & QA

Mida

Lightweight A/B testing platform for fast-moving teams

Community votes
0
DR by Ahrefs
51 no change since last check

Ahrefs Domain Rating benchmarked 12 Nov 2026, rebuilt 11 Nov 2026.

AI-powered A/B testing platform that helps marketing teams run experiments, personalize pages, and measure conversions without developers.

What it is

Screenshot of the Mida homepage
mida.so, as visitors see it

Mida is a lightweight A/B testing platform built for marketers. It enables teams to launch controlled website experiments without engineering bottlenecks, using a 15KB compressed script that prioritizes page speed. The platform offers a visual editor for creating test variants without code, AI-assisted variant generation through MidaGX, and support for advanced targeting, multivariate testing, and personalization.

With a permanent free plan up to 100,000 monthly tracked users, Mida helps teams validate ideas, measure revenue or signup impact, and deploy winning variants into production. It integrates with Google Analytics 4, supports server-side testing via SDKs (Node.js, Python, Go, PHP, Ruby, Swift, Kotlin, Flutter), and works across websites built on Shopify, Webflow, WordPress, Wix, ClickFunnels, and custom codebases.

What it is built with

  • Visual editor for creating test variants without code
  • AI-assisted variant generation (MidaGX)
  • 15KB lightweight script for fast page load times
  • Advanced targeting rules (device, location, traffic source, behavior)
  • Server-side testing via SDKs for mobile apps and backend
  • Unlimited experiments and variations on paid plans

Pricing

Pricing model: Freemium

Sandbox: Free (up to 100,000 Monthly Tracked Users, 50,000 daily tracked events, 3 live tests). Growth: $224/month when billed annually or $299/month when billed monthly (unlimited experiments, unlimited event tracking). Enterprise: Custom pricing.

Follow the workshop. Log in to follow Mida's workshop

Following Mida means an email when they reach a milestone, post an update or launch a new product.

Mida metrics

Benchmarks for mida.so: Ahrefs Domain Rating and Majestic link data, with the change since the last build.
MetricValue
Domain Rating51 no change since last check
Trust Flow19 no change since last check
Citation Flow37 no change since last check
Referring domains454 no change since last check
External backlinks4,289 no change since last check

Ahrefs Domain Rating benchmarked 12 Nov 2026, rebuilt 11 Nov 2026. Main build topic: Society/Government (18). Majestic benchmarked 11 Nov 2026, rebuilt 11 Nov 2026. Link data built by Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.

Mida domain build sheet

Open the build sheet
Public RDAP record, last read 11 Nov 2026, 15:50 UTC.
Domain age3 years
Registered
Expires
RegistrarNameCheap
DNSSECNot signed

Inspect mida.so's registration

Mida after-launch build log

Since Mida launched on Maker Launches on 11 November 2026, these are the figures we have tracked.

Domain Rating (Ahrefs)
51
First measured 11 Nov 2026
Trust Flow (Majestic)
19
First measured 11 Nov 2026
Referring domains (Majestic)
454
First measured 11 Nov 2026

Day 0 since launch. Next receipt: day 30, 11 Dec 2026. We show what changed, not what caused it: many things affect these numbers. Nothing here is estimated.

Biggest gains on Maker Launches

Planning a launch?

Plan your launch with our free playbook, from preparing your listing to choosing more launch directories.

  • The week before
  • Launch day
  • Launch week
  • Afterwards

Get the launch playbook

Questions from the bench

What is Monthly Tracked Users (MTU)?
Tracked users are people who visit your website and enter one of your running A/B tests or see one of your surveys. Each unique visitor is counted once per calendar month, regardless of how many tests or surveys they see or how many pages they view.
How does Mida affect my site speed?
Mida is designed to have minimal impact on site speed. The script is 15KB compressed, typically much smaller and faster than most competitors, keeping your website's performance smooth and protecting Core Web Vitals.
Can I use Mida for native mobile development?
Yes. Mida provides native iOS (Swift) and Android (Kotlin) SDKs for server-side A/B testing and feature flags in mobile apps, plus a Flutter SDK for cross-platform apps.
Can it run on my website (Webflow/Wix/Framer/etc)?
Mida works with almost all websites that allow the addition of custom HTML codes. It runs on funnel sites and supports cross-domain testing.
Can marketers run A/B tests without developers?
Yes. Mida is built for marketer-led experimentation. After a developer places the snippet once, marketers can create variants with the visual editor, set targeting rules, define conversion goals, and publish experiments without touching code. Developers can still add custom JavaScript or CSS when needed.

Leave a review for Mida

Nobody has put Mida on the bench yet. Leave the first review.

Your rating

Reviewing is free, and nobody can pay for a review. Read the bench notes

Maker reviews · Workshop notes · Show it off · Did you make this? Claim it · Report this build

More on this profile

Mida has a free listing. The owner can unlock the full profile with a paid launch for $5:

  • Founder story (locked)
  • Milestones (locked)
  • Demo video (locked)
  • Dofollow website link (locked)

More builds like this

Ask us