| What it does | AI team that builds, runs, and grows your business
| AI for brainstorming and evaluating product ideas
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| Stage | Startup
| Startup
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| Founded | 2024
| 2025
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| Based in | Not given
| IE
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| Pricing model | Not given
| Freemium
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| Pricing | Free: 40 credits (one-time), 2 businesses, unlimited chat. Starter: $25/month, 150 credits/month, up to 3 businesses. Builder: $49/month, 300 credits/month, up to 6 businesses. Growth: $99/month, 600 credits/month, up to 12 businesses. Scale: $199/month, 1,300 credits/month, up to 25 businesses. Cha
| Free trial: 7 days, no card required. Pro: $99/month with 15 Opportunities and 10 Brainstorms monthly. Team: $699/month with 100 Opportunities and 100 Brainstorms monthly (coming soon). Annual billing costs up to 20% less.
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| Key features | - Seven specialized AI agents (CEO, Product, Research, Marketing, Content, Support, Finance)
- No-code website and app building by describing ideas in chat
- Cloud hosting with automatic deployment
- Backend database, user authentication, and APIs
- Agent automations on schedules you approve
- Stripe Connect integration for payments
- SEO and AEO optimization built in
- Decision Register to approve important business calls
| - Opportunity framing: structures problems to clarify user needs, market gaps and strategic fit
- AI brainstorming: generates alternative product concepts and solution options
- The Judge: AI-powered evaluation scoring concepts on ten dimensions with transparent reasoning
- Market sizing and competitive mapping: researches TAM, SAM, SOM and competitor landscape
- Expert panel feedback: brings in trusted advisors and domain experts to independently assess ideas
- Document generation: creates pitch decks, PRDs, specifications and business plans from validated work
- Problem Radar: AI-powered discovery of real-world problems worth solving across sectors
- Persona development: creates detailed customer personas for users, buyers and decision makers
- Portfolio management: ranks and organizes all concepts on consistent evaluation dimensions
- Feedback intelligence: compares expert and AI assessments, showing agreement and disagreement
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| What makes it different | - Agents handle all day-to-day work while you approve only the decisions that shape your business
- No technical skills required; describe your idea in plain English
- One subscription covers unlimited businesses from a shared credit pool
- Most businesses up and running within minutes, no setup required
- Willo never takes a cut of your revenue
| - Built on published methodology: The Innovation Mode framework published by Springer Nature, not a wrapper around a general-purpose language model
- Human-at-the-core design: keeps innovators at the center with AI handling volume and speed, not replacing human judgment
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 28 ▲ +1 (up) since last check | 6 ● no change since last check |
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| Trust Flow (Majestic) | 19 | 4 |
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| Citation Flow (Majestic) | 39 | 13 |
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| Referring domains (Majestic) | 236 | 43 |
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Willo
Ainna