| What it does | AI for brainstorming and evaluating product ideas
| Generate custom brick models from text descriptions
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| Stage | Startup
| Not given
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| Founded | 2025
| Not given
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| Based in | IE
| GB
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| Pricing model | Freemium
| Freemium
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| Pricing | Free trial: 7 days, no card required. Pro: $99/month with 15 Opportunities and 10 Brainstorms monthly. Team: $699/month with 100 Opportunities and 100 Brainstorms monthly (coming soon). Annual billing costs up to 20% less.
| Starter: £1.50/month for 3 generations (Voxel), Builder: 12 credits/month, Master Builder: 30 credits/month. Detailed generations use 2 credits. Additional credits available at £6 for +5 credits.
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| Key features | - Opportunity framing: structures problems to clarify user needs, market gaps and strategic fit
- AI brainstorming: generates alternative product concepts and solution options
- The Judge: AI-powered evaluation scoring concepts on ten dimensions with transparent reasoning
- Market sizing and competitive mapping: researches TAM, SAM, SOM and competitor landscape
- Expert panel feedback: brings in trusted advisors and domain experts to independently assess ideas
- Document generation: creates pitch decks, PRDs, specifications and business plans from validated work
- Problem Radar: AI-powered discovery of real-world problems worth solving across sectors
- Persona development: creates detailed customer personas for users, buyers and decision makers
- Portfolio management: ranks and organizes all concepts on consistent evaluation dimensions
- Feedback intelligence: compares expert and AI assessments, showing agreement and disagreement
| - 3D preview of generated models
- Downloadable .ldr files
- Step-by-step PDF build guides
- Voxel generation mode for organic shapes
- Detailed generation mode (beta)
- 55-part real brick library (Voxel)
- 70+ part library (Detailed mode)
- BrickLink Studio integration
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| What makes it different | - Built on published methodology: The Innovation Mode framework published by Springer Nature, not a wrapper around a general-purpose language model
- Human-at-the-core design: keeps innovators at the center with AI handling volume and speed, not replacing human judgment
| - AI generates physically buildable models from text prompts
- Connectivity checked and structural stability verified
- Organic shape optimization in Voxel mode
- Build guides walk through layer by layer
- Real, purchasable brick parts only
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 6 ● no change since last check | 3 ● no change since last check |
| Trust Flow (Majestic) | 4 | 3 |
| Citation Flow (Majestic) | 13 | 27 |
| Referring domains (Majestic) | 43 | 50 |